Branding + Custom Squarespace Website + Online StoreMoonstone Skin & Body Care
Janie Escamilla knew she needed to update her website, because her clients were frustrated by how difficult it was to book appointments online. Then her spa was named best skin care studio in Marin County, and she couldn't put off her site makeover any longer.
After refreshing her branding to better attract her ideal client, I built her a customized and SEO-friendly Squarespace site. Within months, her online & mobile bookings had increased by 30%, with a good percentage coming from new clients.
When she had to close the studio in early 2020 due to the pandemic, we added an online store and updated the site to emphasize her online offerings. She's been able to continue to bring in revenue with virtual spa parties, online consultations and product sales.